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CATEGORY
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ORGANIZATION
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ENTRY TITLE
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Vicki Rosen Best of Show Award
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St. Agnes HealthCare
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Red Dress Sunday
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Advertising Campaign
(budget over $150,000)
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1st place:
St. Agnes HealthCare
2nd place:
Crosby Marketing
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St. Agnes Branding Launch
Building a Brand-Influencing Fed.
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Advertising Campaign
(budget b/w $75,000 - $150,000) |
Union Memorial Hospital |
Harford County Sports Medicine |
Advertising Campaign
(budget under $75,000) |
Bonnie Heneson Communications |
We Deliver Howard County General Hospital OB Campaign |
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Advertising/ Print Ad
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1st place:
Devaney & Associates, Inc.
2nd place:
Union Memorial Hospital
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Medical Mutual Print Advertisements
Curtis National Hand Center
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Building Healthier Communities
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1st place:
St. Agnes HealthCare
2nd place:
Anne Arundel Medical
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Red Dress Sunday
GE Event
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| Capabilities/Overview Collateral (budget over
$20,000) |
1st place:
Mercy Medical Center |
"Mercy in Motion" 2005 Annual Report |
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Capabilities/Overview
Collateral (budget under $20,000)
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1st place:
Union Memorial Hospital
2nd place:
Good Samaritan Hospital
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Union Memorial Hospital Found, A Year
Very Good Neighbors to Know |
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Community/Consumer Publication (budget over $50,000)
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1st place: Anne Arundel Medical Center
2nd place:
St. Agnes HealthCare
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AAMC Magazine
Your Health
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Community/Consumer Publication (budget under $50,000)
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1st place:
Calvert Memorial Hospital
2nd place:
Harbor Hospital
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Calvert Memorial Hospital 2006
LifeResource this Month
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Direct Mail
(cost per piece more than $1)
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Carroll Hospital Center
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Neighborhood Newcomer
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Direct Mail (cost per piece less than $1)
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1st place:
Anne Arundel Medical Center
2nd place: Crosby Marketing
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Newmovers Direct Mail
Is Your Heart in the Right Place
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| Hot Topics Campaign: Physician/Referral Marketing |
1st place: Good Samaritan Hospital
2nd place: Bonnie Heneson Communications
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Call 2 Health
Howard County General Hospital Physicians Directory
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Hot Topics Campaign:
Recruitment and Retention
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1st place: Good Samaritan Hospital
2nd place: Bonnie Heneson Communications, Inc. |
Snow White, RN and the 14 Forces
When Life Calls for Flexibility - Howard County General Hospital |
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Internal Communications Campaign
(budget under $20,000)
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1st place: Good Samaritan Hospital
2nd place: Good Samaritan Hospital
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Hospital Week 2005: Mt. cheerUon
Employee Blood Donation Recruitment
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Internal Publication Newsletter
(budget over $15,000)
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1st place:
Anne Arundel Medical Center
2nd place:
Mullin/Ashley Associates
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YMIG -- You're Makin' it Great
Vision 2010 - Anne Arundel Medical CTR
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Internal Publication Newsletter
(budget under $15,000)
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Franklin Square Hospital
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Inside In-depth |
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Media Placement - Feature
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Stella Maris |
A Hand to Hold |
| Media Placement - News |
1st place: Johns Hopkins Bayview
2nd place: St. Agnes HealthCare |
The Phoenix Society's World Burn
St. Agnes Campus Revitalization |
| New Product or Service Launch |
1st place: Carroll Hospital Center
2nd place: Good Samaritan Hospital
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Center for Wound Care and Hyperbaric
Vintage, a vibrant aging program
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Service Line Brochure 4+ color
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1st place: Harbor Hospital
2nd place: Mullin/Ashley Associates
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Harbor Hospital Women's and Infants'
The Art of Hope and Healing - AAMC
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Special Event
(budget over $25,000)
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Anne Arundel Medical
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Footprints for the Future - NICU
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Special Event
(budget under $25,000)
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1st place: Devaney & Associates
2nd place: St. Agnes HealthCare
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Taste of Carroll
St. Agnes Campus Revitalization Event |
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Video Production
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St. Agnes HealthCare
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Community Connections
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