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Programs and Events 2008Back to the Future: The Re-Emerging Reality of the Hospital-Owned Physician Practice As practice bottom lines continue to erode and physician recruitment becomes more competitive, hospitals are again entering the world of practice ownership. What will be different this time around?
Join us to learn more about: ~~Evolving physician models ~~Drivers of physician collaboration ~~Financial impact on hospitals ~~Physician market trends ~~Best practices and lessons learned
Speaker: Jeffrey A. Ozmon, MBA, CMPE Jeff is a healthcare manager with LarsenAllen who specializes in physician practice management, electronic medical records, and related consulting services for physicians and medical groups.
Date, Time, Location: Wednesday, November 5, 2008 8:00 to 8:30 a.m.: Registration & Continental Breakfast; 8:30 to 10:00 a.m.: Program/Q&A Executive Plaza IV Conference Center 11350 McCormick Road, First Floor, Hunt Valley, MD 21013 Cost for members: $25. Cost for non-members: $45. To register, call 410-339-7816 or send an e-mail to mshsmd@yahoo.com. Visit www.mshsmd.org for more information.
Past Programs October 2008 -- Today and Tomorrow: The National and Local Healthcare Agendas A Pre-Election Look at Where We Are and Where We May be Going The state of our healthcare agenda from a federal and local perspective. Learn more about: the federal and state policy environments, our presidential candidates and their healthcare reform plans, the Congressional perspective on these plans, our General Assembly’s perspectives on issues specific to Maryland, and finally where we may be going in the next few months to one year. March 2008 -- Transforming the Hospital Brand: WellStar Health System Generates Volume, Revenue with Wellness Position Hospital and Physicians Collaborate to Support “Life Well Lived” Commitment Not only has WellStar Health System staked claim to a unique core story – “We Believe in a Life Well Lived” – the senior vice president responsible for marketing has a voice at the table when strategic operational decisions are made and priorities are established, all in the name of the brand. January 2008 -- Transforming Your Marketing Perspective: Will Hospitals Ever Get to the Brand Promised Land?Is it easy to navigate around your hospital? How about parking? If you manage a physician’s practice, how long do patients wait and what educational materials do they receive? What do they look like? And by chance, do you know what your hospital’s or practice’s bills look like?
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